BANGOR DAILY NEWS • February 24, 2023
Maine is considering replacing its current state license plate with a new plate modeled on the state’s 1901 “lone pine” flag. The public fracas has quickly devolved into “chickadee vs. pine tree.” We suggest instead that we reconsider “Vacationland” emblazoned on nearly all Maine license plates. Maine relies upon tourism. In 2021, we welcomed more than 15 million visitors to the state, and our post-pandemic tourism recovery led the nation. However, does anyone really think those tourists are coming here because of a slogan on a license plate? Vacationland smacks of desperation: “Come give us money!” it pleads. Maine’s reliance upon tourism drives and worsens structural inequalities in our state, most notably with affordable housing. And no, we should not put “Staycationland” on the license plate. Dirigo. I lead. That is what should replace Vacationland. ~ Rob Glover and Nicole Brown