SUN JOURNAL • November 13, 2021
The city slickers from Madison Ave, many of whom have never driven “off road” in their lives, dream up television commercials for folks like us who want a tough truck for the back roads. These TV ads depict the most jaw-dropping, teeth-jarring rides up steep rock ledges and washed-out roads that most sportsmen would never attempt. The newest TV spot pictures a 2022 Nissan Frontier joyriding up the middle of what surely looks like a wilderness trout stream! Chris Wood, the CEO of Trout Unlimited, has drafted a complaint letter to his counterpart at Nissan for portraying or glamorizing this sort of “destructive and irresponsible behavior.” Nothing is sacred when it comes to selling vehicles. ~ V. Paul Reynolds